Genuine Blog / News

Genuine Newsroom

In the Genuine Newsroom you will find the latest news about Genuine as well as all relevant information about our business and brand. 

If you are a journalist and would like to be included in our press mailings or wish to receive additional information just send us an email.

Genuine in Other Media

Our experts regularly share their knowledge in other publications. You can find the latest interviews and articles here.

TEMU: So läuft die Maschinerie der Billig-Plattform aus China
April 26, 2024
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Neue Chance in China
April 25, 2024
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Der Marienheider Thomas Derksen betreibt in Shanghai erfolgreichen Podcast
February 15, 2024
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Dir Bürck zwischen Rheinland und China
February 15, 2024
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Chinesische E-Commerce-Offensive: Warum Temu nicht der gefährlichste Herausforderer ist
February 9, 2024
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AHK Greater China mit neuem Report zum chinesischen E-Commerce
November 16, 2023
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Wie Shein, Temu und Alibaba Amazon angreifen wollen
July 21, 2023
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Rasanter E-Commerce in Südostasien: Eine echte Alternative zu China?
June 29, 2023
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China’s 618 in 2023: a race to cheaper prices
June 16, 2023
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Latest Genuine News

Get all the latest news about our company and experts as well as our work and clients plus other interesting content.
Genuine News
BORCO's und Genuine's Finsbury Event in Shanghai

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September 21, 2023
Genuine in the Media
Insights into China's Digital Ecosystem: Interview with Genuine-CEO Damian Maib

Explore China's digital revolution in commerce and innovation with our CEO Damian Maib. 🇨🇳🚀 #DigitalChina

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September 5, 2023
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Media Kit

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we are

We at Genuine are a team of digital marketing and ecommerce experts. We are a global marketing enabler and full-service ecommerce partner.

Our story started in 2017 as a trusted partner for western brands which wanted to enter the Chinese ecommerce universe. We grew together with our clients' success.

Now Genuine is one of the leading ecommerce specialists for international brands in China and South East Asia. We support our clients from our offices in Berlin, Shanghai and Hong Kong.

we do

At Genuine we help international brands build and scale a successful ecommerce business across the complex Chinese and South East Asian markets.

We support our clients from strategizing to execution in China and SouthEast Asia, operating ecommerce stores, scaling marketing and sales.

Our clients at Genuine include industry leaders across various fields. We are proud that Genuine is a Five-Star recognized TP, Alibaba Tmall-Partner, and official enabler of other social media and ecommerce platforms such as, Douyin(TikTok), and many more.

it matters

Together with our clients and our partners we feel the importance and the impact of a fully connected world every day. At Genuine we see ourselves as bridge builders and enablers.

We not only connect brands with their customers but also the East with the West. Everyone at Genuine is driven by the idea of building a better understanding between cultures.

Our success proves us right. Genuine is now one of the fastest growing full-service ecommerce partners for international brands in China and South East Asia.

Frequently asked questions

We understand that you may have queries, and we're here to provide you with clear and concise answers. Browse through this section to find solutions to common concerns and gain a better understanding of how we can meet your needs.If you don't find what you're looking for, feel free to reach out to our friendly support team who will be more than happy to assist you.

Which major e-commerce platforms hsould my brand be presented in China?
What are the main features of the Chinese e-com platforms?
My brand only has limited budget. Which platform should I go to?
Can I set up my Chinese online shop to sell in China?
Can I sell my products to China without any registered lega entity or subsidy in China?